A man for hard facts
Marek Wójcik is a key figure at Synergia Lublin. He has been working with us since January 2017. He is not a typical marketing theorist who throws around clever words. Before joining us, for nearly a decade he managed logistics in a plant near Świdnik. It was there that he learned that every minute and every screw counts on the shop floor. We know manufacturing, so Marek does not propose things that only look good on paper. He makes sure your offer is as solid as the machines you sell.
No fluff – that is his main rule. Marek believes that marketing for industry must be concrete. In 2023, he personally conducted 43 image audits for companies in the Lublin region. He showed in them that as many as 31 plants were losing customers due to unreadable instructions and old photos. Marek takes a camera, goes to the shop floor, and shows what reliable work really looks like. The result? Clients who trusted him see an average of 19.4% more inquiries just 5 months after introducing changes.
Facts on the table. Marek hates empty promises. When he designs a strategy for your company, he focuses on what realistically brings profit. In the last quarter, he helped a local window manufacturer organize their product catalog. Thanks to this, the company's salespeople shorten the conversation time with the client by an average of 14 minutes, because all technical data is finally in one clear place. Proven on the shop floor, confirmed by salespeople.
His approach is simple: understand the process, then describe it well. Since September 2021, Marek has trained 12 sales teams on how to talk about technology without using jargon no one understands. He knows that your client wants to know how fast they will get the goods and whether the product won't break. Marek makes sure these answers are visible at first glance on your website or in your folder.
Outside of work, Marek is a fan of vintage cars. Since 2019, he has hand-restored two classic cars, which only confirms his patience for detail. He brings the same focus to projects at Synergia Lublin. If you need someone who won't enchant reality but will lay out the facts and improve your sales, Marek is the right person. Without unnecessary talking, but with a concrete plan of action for your business.